Market (re)entry Strategy
Events and Partnership Strategy
Key Opinion Leader Outreach Program
Owned, Earned and Paid Media Strategy
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Inside Industry collaborated with Elemis as a consultant to drive a comprehensive approach to market re-entry and brand elevation. Through an integrated Owned, Earned, and Paid Media Strategy, Inside Industry ensured the brand's messaging reached target audiences across multiple platforms, generating organic awareness while maximising paid media ROI.

By implementing a Key Opinion Leader Outreach Program, we connected Elemis with industry influencers, elevating the brand's credibility and visibility within the luxury skincare space. Our Events & Partnership Strategy focused on fostering meaningful connections with key stakeholders, leveraging strategic events to enhance brand presence and gain new stockists.

Finally, the Market (re)entry Launch Strategy was crafted to seamlessly reintroduce Elemis into the Australian market, aligning the brand with current market trends while creating new opportunities for growth and engagement.

Outcome:
Increase stockist base
569+ growth across social platforms
4 x online media published
7 x media social activations
5 x print media article