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NEWS | A LOOK INSIDE THE INDUSTRY


Why B2C PR & Advertising Agencies Won’t Help You Gain Stockists
B2C PR won't land you stockists. B2B is a different world—relationships, relevance, and real results are what truly count.
Tamara Reid
24 hours ago3 min read


Why I’m Calling BS on Passive Income
Passive income isn’t passive—it’s relentless marketing, content creation & community management. Ready for the truth? Read on.
Tamara Reid
Mar 32 min read
18 views
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10-Step Success Strategy for Building an Education Platform in the Professional Beauty Industry
With a growing demand for continuous education and specialised training, if you've got something to teach, now is your time to step into the
Tamara Reid
Jan 134 min read
30 views
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New Nationwide Report Reveals The Unfiltered Truth About Loyalty, Support, And What It Takes To Stay On A Salon’s Shelf
Australia’s professional beauty industry has spoken. A nationwide survey conducted by Inside Industry, led by renowned brand accelerator Tam
Tamara Reid
Dec 10, 20243 min read
11 views
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Why Niching Is Non-Negotiable for Educators, Coaches and Creators
The temptation to be a jill-of-all-trades is real - I get it. After all, more offerings mean more clients, right? Wrong. While versatility m
Tamara Reid
Dec 2, 20244 min read
16 views
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Seven Actionable Steps Hair And Beauty Brands Can Take in December
As the year winds down for brands, it ramps up for stockists, leaving wholesalers with an opportunity to shift focus from day-to-day operati
Tamara Reid
Nov 18, 20243 min read
15 views
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What We Can Learn From Bali Body Being Stocked In Coles
When Bali Body hit the shelves in Coles, it marked more than just a new business milestone—it was a testament to the power of a strong produ
Tamara Reid
Nov 8, 20243 min read
10 views
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Breaking the Bubble: Why the Beauty Industry Needs Inspiration from Hairdressing and Fashion
If beauty brands want to stay competitive and innovative, they need to look outside the industry’s “bubble.” By taking cues from hairdressin
Tamara Reid
Nov 1, 20242 min read
21 views
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The State of the Australian Professional Beauty Industry; A Deep Dive into Twenty-Twenty Four Trends
As we approach the tail end of 2024, the Australian professional beauty industry stands at the crossroads of tradition and innovation.
Tamara Reid
Sep 23, 20244 min read
22 views
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